Why Google Why

Google Change the Meta Game (again)

Rebecca Sturgess Google, Search Engines, Update 0 Comments

Thank you Google! We’ve just spent the last few months rewriting meta descriptions to an optimum length of 260-300 characters and now the word is on the street that Google’s rolled this back so now they’re showing max 160 characters per listing. Is it time for us to roll back our meta, too? To be honest – no! If you, …

Google Maps

Google to close Classic Maps, but will you notice the difference?

Rebecca Sturgess Google, Search Engines 0 Comments

Google released a huge update to their Maps function in Feb 2014, replacing the Classic version with an upgraded version. This met with mixed feedback; some users find the new Maps is very slow to load and hard to navigate, but others find the enhanced features outweigh the downsides, including Street View imagery, easier route planning and clearer directions. Those …

Google

From Then til Now – 10 Years of Search

Rebecca Sturgess Search Engines 0 Comments

I started working in the world of search in 2007 (which wasn’t 10 years ago I know, unless my maths are a bit out), but in those 8 years the online marketing world has turned so far upside down it might as well be staring at itself backwards – so much has changed! I remember the good old days of …

Bing Image Search

Bing takes Window Shopping to a Whole New Level!

Rebecca Sturgess Bing, Search Engines 0 Comments

We don’t hear a lot about Bing – or indeed, about any search engine really that doesn’t begin with the letter G, but Microsoft aren’t giving up yet! Hot on the heels of the bestseller book update released in January, Bing image search has now been updated in beta to include retail results! There’s a lot of competition out there …

Halifax app

Mobile Money Matters

Rebecca Sturgess Business News, New Technology, Security 0 Comments

Following on from our post on Mobile Friendly – The Facts, a study released this week by The Federal Reserve in America shows that 22% of mobile phone owners made a payment on their device in 2014. It’s not only online payments showing an increase, either! Mobile banking has become extremely popular, using dedicated banking apps – 39% of smartphone …

Mobile Friendly – The Facts

Rebecca Sturgess Mobile 0 Comments

You’ve heard your website needs to be mobile friendly but you’re not sure why? You know you need to persuade your boss to take the plunge and upgrade to a mobile friendly, responsive website design? You haven’t yet realised just how big the world of mobile marketing has become? Here are a few mind-blowing facts to make you think about …

Facebook above search engines

What’s your favourite way to search online?

Rebecca Sturgess Facebook, Google, Social Media 0 Comments

We’ve all seen Google rise from its humble beginnings back in 1998 to the multi-million, multi-national corporation it is today, but in recent months have witnessed what could be the start of a slippery slope for the internet giant. From the news in November that Bing & Yahoo are taking increased market share to the update that Google Glass is …

Argos Find Out the Hard Way – The Importance of a Robust Server

Rebecca Sturgess Blog, Business News, Security 0 Comments

Argos launched their new-look, revamped website this week, but I bet they wish they’d waited a while, as after only a few hours of going live, users started seeing problems and weren’t able to access the website, instead seeing error messages stating the website was either overloaded with users (even at 2am!) or just “unavailable”. Argos have since put their …