In an announcement released last week over on the Webmaster Tools blog, Google has confirmed that as of the 21st April 2015, mobile usability WILL form part of their ranking factors.
Whilst the rest of the ranking factors have always stayed firmly under lock and key, Google have announced that this will now feature and not only that, but it will be applied worldwide and in all languages.
Over recent months, Google has dropped MASSIVE hints about the future of mobile and how seriously they view mobile friendly websites, and this latest news has just gone on to prove that point.
If you do not have a mobile friendly site yet, it is well worth considering getting one as soon as possible. With Google being so open about it, it is clear that it is going to make up a larger part of the ranking process.
Time to get serious and get that mobile site launched – get in touch for some expert advice today!
Dipping in and out of all the different aspects of digital marketing is what I do best – learning new techniques whilst effectively using older strategies, platforms and methods. Although I am getting older and find social media less and less appealing in my personal life, I do believe it has a huge part to play for businesses, so you will find me active on most platforms! 😉
Away from work, I will be found doing one of the following – especially in the post lockdown days – reading, cooking or watching sports on TV in lieu of being at my spiritual home in person, Old Trafford (although my picture is there somewhere). I can be found most evenings rewatching The Walking Dead with my husband and cats, and can also be found embarrassing my teenage son too.