A laptop set up on a bed with a cup of coffee and a notebook - the new home office

Home Based Working – A Year Anniversary

Stuart Haining Business News 0 Comments

Home Based Working – A Year Anniversary We were pretty early at expecting the virus to herald worrying times ahead (ordered staff masks and sterilisers in January 2020 , tried to petition the government in February, to no avail, and even ordered an oxygen generator in March…..luckily unused at the time of writing!). Its probably no great surprise then that …

Workspace set up inlcuding an open laptop, an ipad and a pair of over ear headphones

Latest Updates to Google Workspace

Rebecca Sturgess Business News, Google 0 Comments

If you’ve been working at home through the past year then at some point you’ve probably come across Google Workspace (previously GSuite). A competitor to other digital workspaces such as Citrix and VMWare, the Google Workspace exists to bring all of its collaborative, communication and time management products together in one place to aid remote working. Google Assistant Google Assistant …

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TikTok for Marketing – Worth It?

Jessica Eszenyi Social Media 0 Comments

TikTok is the newest trend in social media with over 500 million active monthly users and over 1.5 billion downloads on Google Play and the Apple App Store. The TikTok app consists of short videos ranging from 15 seconds long to 60 seconds long that users record themselves and edit inside the app. A user either posts their video so …

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Alternative Options to Google’s Rich Results Tool

Rebecca Sturgess SEO 0 Comments

It’s old news now that Google is due to refocus the current Structured Data Testing Tool and replace it with the Rich Results Test tool for users who wish to test their markup for Google Search rich result types. If like me, you use the Structured Data tool a lot then you’ll no doubt be keen to look at alternatives, …

Glass door with 'Work hard Dream big' written on it

The Importance of Staying Positive?

Stuart Haining Business News 0 Comments

I think it was the Monty Python Team who sang the praises of always looking on the Bright Side of Life, but they weren’t the first. The Harvard Medical School lists many interesting examples of research conducted over the years Optimism and your health – Harvard Health and it is interesting to note that in a study of 2,873 healthy …

A computer with a graph showing growth on the screen.

Why should you consider a digital marketing agency?

Jessica Eszenyi Business News 0 Comments

Once you have made the decision to grow your business digitally, the next step is to decide whether to use a digital marketing agency to take on the management of the digital marketing process or tackle the project yourself. What is a digital marketing agency? A digital marketing agency is a resource that offers a wide range of digital marketing …

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Is This The End Of Google Search In Australia?

Rachel Noding Blog 0 Comments

There’s a lot going on in the world as it is at the minute, however over in Australia, things might get a little more different. No, I am not talking about COVID and the continuation of the travel ban, I am talking about the possibility that Australia may have to live without Google Search. Intrigued? Confused? Read on! Going back …

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21 Easy Things to make 2021 A More Profitable Year

Stuart Haining Business News 0 Comments

Let’s face it 2020 has been such a stinker for so many businesses that assuming you can survive financially, anything that could help your business prosper by even a small amount in 2021 has to be a bonus, especially if it’s quick and easy to do? Here are a few ideas, many of which we’ve deployed ourselves to good effect …

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Seriously Helpful Tips for Clear Content Creation

Rebecca Sturgess Content 0 Comments

Content is king, and clarity is key – it’s really important for both search engines and users that website content is well written, clear and engaging. Not only do search engines use content as part of their algorithm to help decide on a website’s value, but users also easily turn away if they come across content that they don’t understand …

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How the Instagram Algorithm Works

Jessica Eszenyi Instagram 0 Comments

Back before 2016, everybody on Instagram had the reverse-chronological feed but now every individual’s feed on Instagram has been changed and structured in a way that complies with the algorithm’s rules. The official creators of Instagram have been questioned on why they won’t go back to reverse-chronological order and they answered saying “Since switching to a ranked feed, the average …